Job Summary
Responsible for planning, execution and optimization of the school online marketing activities and providing support to the marketing department in planning of school events and photography during the events.
Duties and Responsibilities.
Devising strategies to drive online traffic to the company website.
Tracking conversation rates and making improvements on the website.
Developing and managing digital marketing campaigns.
Utilizing a range of techniques including paid search, SEO and PPC.
Overseeing the social media strategy for the company.
Managing online brand and product campaigns to raise brand awareness.
Managing the redesign of the company website.
Improving the usability, design, content and conversion of the company website.
Responsible for planning and budgetary control of all digital marketing.
Evaluating customer research, market conditions and competitor data.
Review new technologies and keep the company at the forefront of developments in
digital marketing.
Assist the marketing department to come up with graphical designs and content for use in marketing campaigns, newsletters and invitation to school events.
Assist in photography during school events.
Qualifications
Relevant Bachelor’s Degree from a recognized university i.e Bachelors of Commerce.
Diploma in ICT or Certificate in Graphic Design will be an added advantage
At least 1 year working experience in a similar role
Knowledge of website analytics tools e. g Google analytics
Experience in setting up and optimizing Google AdWords’ campaigns
Strong analytical skills and data–driven thinking
Knowledge of video and picture editing software’s
Desired competencies and attributes
Strong written and verbal communication skills
Good interpersonal skills
Good problem solving skills
Good negotiation skills
Good time management
Good organization skills
Attention to detail.
Method of Application
Are you qualified for this position and are interested in working with us? We would like to hear from you. Kindly send a copy of your updated resume and letter of application in PDF format. Clearly indicating the job title on the email subject to hrm@kisc.sc.ke not later than 14th April, 2023. Shortlisting will be done on a rolling basis. Due to large number of applicants that we receive, kindly note that only shortlisted candidates will be contacted. Kitengela International School is an equal opportunity employer and does not ask for money from applicants under any circumstances during the recruitment process.