Duties & Responsibilities:
Implement the organization’s marketing plan
Carry out market research on new products and services including competitor activity analysis with a view to identify emerging needs and gauge customer satisfaction, making recommendation to products and services
Drive customer acquisition through collaboration with partners across the country
Monitor progress of marketing events using various metrics and submit reports of performance
Initiate and control surveys to assess customer requirements and dedication
Conceive and develop efficient and intuitive marketing strategies
Organize and oversee Eye clinics and promotional events
Track marketing performance and return on investment and prepare weekly or monthly reports for management
Any other duty assigned by the supervisor / Manager

Qualifications and Experience
At least 2 Years proven experience as marketing executive or similar role
Good understanding of market research techniques, data analysis and statistics methods
Thorough knowledge of strategic planning principles and marketing best practices
Excellent communication and people skills
Strong organizational and time-management abilities
Creativity and commercial awareness
BSc/BA in marketing, business administration or relevant discipline

Method of Application
Interested and qualified candidates should forward their CV to: hr@bausoptical.co.ke using the position as subject of email.